Secondary and tertiary cities are poised to be foreign investor favorites over the next decade in the aftermath of the COVID-19 pandemic, as changing consumer preferences continue to influence how capital is deployed.
A recent investor survey by AFIRE notes that Austin, Atlanta, Boston, and Dallas rank among the top US cities for planned investment this year, while the first three are also the top for planned global investment in 2022. Six out of 10 respondents say they plan to increase their investments in tertiary locations over the next few years, while seven in 10 plan to increase their presence in secondary cities.
Those changes are being driven in large part by what AFIRE calls "permanently altered cultural attitudes" toward live-work preferences.
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