In just the past few years, ESG directors are seeing a changing—and more optimistic—attitude from owners about working sustainability deals.

Michelle German, director of ESG & sustainability, LBA Realty/LBA Logistics, addressed this attraction on Thursday during ULI's Spring Conference in San Diego during "A Renewable Energy Strategy for Real Estate" session.

German estimates that she focuses on solar energy for about 30 percent of her job as a sustainability director. "But that could increase because it's creating the best results," she said.

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