Employees' return to the office is helping downtown traffic – a welcoming factor for merchants who had been getting boosts mostly from leisure weekend visits, according to new data for August from Springboard.
That traffic is also apparent during the dinner hour (5 p.m. to 8 p.m.), the study showed, when it was up 3.1% compared to July.
Springboard said that August was the first month since December 2021 when the gap from 2019 in downtown traffic during the dinner period was less than -25%.
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