Synco, a proptech company founded by people who had sold their previous proptech businesses, announced "the commercial launch of a team messaging and collaboration platform built exclusively for the needs of the property management industry," according to a press release.
The firm also announced a $5.5 million seed funding round from more than 20 "multifamily owner/manager/developers and their key executives;" "industry insiders such as Caren Maio and Adam Pittenger of Moved.com, other PropTech SaaS execs, and service/trade vendors – all of whom will foster integration efforts;" and a "single marquee PropTech VC, MetaProp, whose co-founders Zach Aarons and Aaron Block the Synco team have been friendly with since before the fund's inception in 2015."
"In 2019, after exiting the companies they previously founded, Synco's founders zeroed in on another industry-specific problem that technology could solve. 'With Aptexx and SiteCompli, we saw firsthand how property management teams struggle to communicate internally – using disjointed email chains and siloed text threads – and how it affects their productivity and morale,'" said Jason Griffith, a cofounder of SiteCompli and of the new startup. "While 90% of the Fortune 100 use modern messaging platforms for internal conversations, property management teams primarily use email and text messaging."
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