Investors can and should closely evaluate the macro trends, considering population growth, job growth, household formation, income levels, and all the other major metrics.

But investors also need to dig under the surface, according to John Chang, National Director of Research and Advisory Services, Marcus & Millichap.

"As a friend of mine says, 'Use a shovel, not a rake' " Chang said.

Want to continue reading?
Become a Free ALM Digital Reader.

Once you are an ALM Digital Member, you’ll receive:

  • Breaking commercial real estate news and analysis, on-site and via our newsletters and custom alerts
  • Educational webcasts, white papers, and ebooks from industry thought leaders
  • Critical coverage of the property casualty insurance and financial advisory markets on our other ALM sites, PropertyCasualty360 and ThinkAdvisor
NOT FOR REPRINT

© 2024 ALM Global, LLC, All Rights Reserved. Request academic re-use from www.copyright.com. All other uses, submit a request to [email protected]. For more information visit Asset & Logo Licensing.

National
Capital Markets
Economy
Midwest
Northeast
Southeast
West