As consumers continue to hunt for good prices, many have turned to discount and dollar chains of late, which the first half of 2023's results prove. Several of the biggest chains in the category posted strong numbers, according to a recent report by Placer.ai. 

In fact, this segment—led by Dollar Tree, Family Dollar, Ollie's, Bargain Outlet and Five Below–has performed better than grocery stores and superstores, according to the retailers' positive year-over-year foot traffic. Dollar General, the country's largest dollar store, experienced some small YoY visit gaps, probably due to a strong 2022 but the chain's July 2023 visits still held above its already strong January 2022 baseline. Some of Dollar General's growth was due to the company's expansion as it opened 1,039 new stores last year.

Others in this group also expanded their brick-and-mortar buildings, including Dollar Tree, which owns Dollar General, Ollie's Bargain Outlet and Five Below.