To see how the apartment leasing process is changing, just look at what's happening with job titles.

Tyler Christiansen, CEO, Funnel, said "You'll see things like 'Shared Services,' VP of Centralization and 'Multi-Site Lead Manager,' which signals which way the industry is going.

"You'll see people with traditional job titles like assistant community manager see that their roles might not be needed at a community, and they are looking to work at companies that have a centralized approach – the best talent is going to the best companies."

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