The White House announced an executive order on Monday for the "safe, secure, and trustworthy development and use of artificial intelligence." It may sound like an action aimed at technology companies, and it is, but it probably will have effects on commercial real estate as well.

AI is a very large category of technologies with great current popularity, with generative AI products that promote themselves as able to create writing, images, video, and audio, or perform insightful data analysis. Those are the categories getting the most press right now. Other categories are all but certain to follow.

Put altogether, the collection offers software companies many opportunities to promote AI content while listing wide ranging features that could interest many potential customers. That applies to commercial real estate just as it does to every other industry. The promises are many, the results — probably not as broad as claimed, although it could still be useful.