Mobile technology has made many promises since about 2000. For a long time, the sales pitches were largely laughable. The technology couldn't do what companies claimed, there weren't implementations widespread enough to make them compelling, and the implementations were still clumsy.
Almost a quarter of a century later, things have turned upside down. It's easy to research with a phone or table, run applications, maybe payments in a number of ways, gain access to enterprise systems over the Internet and through mobile phone systems.
Are there times that commercial real estate companies should look at mobile? Certainly. There are also times that it's more akin to a peanut butter and mustard sandwich — something you could do but perhaps shouldn't.
Want to continue reading?
Become a Free ALM Digital Reader.
Once you are an ALM Digital Member, you’ll receive:
- Breaking commercial real estate news and analysis, on-site and via our newsletters and custom alerts
- Educational webcasts, white papers, and ebooks from industry thought leaders
- Critical coverage of the property casualty insurance and financial advisory markets on our other ALM sites, PropertyCasualty360 and ThinkAdvisor
Already have an account? Sign In Now
*May exclude premium content© 2024 ALM Global, LLC, All Rights Reserved. Request academic re-use from www.copyright.com. All other uses, submit a request to [email protected]. For more information visit Asset & Logo Licensing.
