Geographically tracked consumer data has advanced so much lately that it has become a treasure chest for apartment marketers looking to find the right area and right message to use when advertising their vacant homes.
By revealing migration trends and planned construction, it also gives strong clues as to where apartment developers should build.
Placer.ai data studies and summarizes foot traffic, migration patterns, and consumer demographic information such as work locations, commuting paths, and where people like to eat and shop. This therefore can help determine personal income, age, and, other behaviors, leading to more precise decision-making for businesses.
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