LAS VEGAS—In an opening general session titled: The Marketplaces Industry – Innovative Perspectives to Transformative Insights, moderator Naveen Jaggi, president of Retail Advisory Services at JLL, began the discussion by asking about the "importance of the store today."
Tabassum Zalotrawala, SVP & Chief Development Officer, McDonald's Corp., talked about how McDonalds is a 70-year-old brand that isn't complacent and continues to reinvent itself. "We do a significant amount of reinvestment in our portfolio. There are few older McDonalds. They have all been modernized and that has been the focus."
She noted that the investments that the company made in its marketing and in its menu helped increase demand, but said that they are still growing in areas and developing. "Digital, drive-thru and delivery are the companies' priorities. We are going to be adding 1,000 restaurants in the next five years."
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Natalie Dolce
Natalie Dolce, editor-in-chief of GlobeSt.com, is responsible for working with editorial staff, freelancers and senior management to help plan the overarching vision that encompasses GlobeSt.com, including short-term and long-term goals for the website, how content integrates through the company’s other product lines and the overall quality of content. Previously she served as national executive editor and editor of the West Coast region for GlobeSt.com and Real Estate Forum, and was responsible for coverage of news and information pertaining to that vital real estate region. Prior to moving out to the Southern California office, she was Northeast bureau chief, covering New York City for GlobeSt.com. Her background includes a stint at InStyle Magazine, and as managing editor with New York Press, an alternative weekly New York City paper. In her career, she has also covered a variety of beats for M magazine, Arthur Frommer's Budget Travel, FashionLedge.com, and Co-Ed magazine. Dolce has also freelanced for a number of publications, including MSNBC.com and Museums New York magazine.
