A new report from global consultancy Kearney reveals that a significant majority of Chief Financial Officers are expecting higher returns from sustainability initiatives compared to traditional investments. The report found that 69% of CFOs believe sustainability initiatives will yield greater returns.

Despite the challenges posed by geopolitical uncertainty and increased financial pressure, the report highlights CFOs' confidence in the long-term value and profitability of sustainable investments. In fact, 92% of CFOs surveyed expect their organizations to significantly increase net investment in sustainability this year.

The research, conducted by Kearney in partnership with We Don't Have Time, surveyed 500 CFOs from the United Kingdom, United States, United Arab Emirates, and India. The survey aimed to understand how CFOs are incorporating sustainability into their overall strategies.

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