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Brokerage Executives Anticipate Significant Growth in Profitability and Market Share

Nearly two-thirds of brokerage leaders expect higher profitability this year.

By Kristen Smithberg | February 28, 2025 at 05:42 AM

Confidence among real estate brokerage leaders is at a record high. More than 100 brokerage executives polled during Delta Media Group’s third-annual real estate leadership survey expressed optimism about their economic, housing and business outlooks for 2025. This confidence in profitability, transaction volume and market share signals a strong rebound from previous economic uncertainty, the survey said.

“This year’s survey confirms what we’ve been hearing from top brokerage leaders – they believe their business and the economy will improve this year,” said Michael Minard, CEO and owner of Delta Media. “After several years of uncertainty, brokerages are navigating market changes with renewed optimism and strategic focus. They see opportunities in technology, talent acquisition, and overall market share growth.”

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