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It's one of many possibilities with the birth and growth of new marketing tools and applications.
It will focus on industrial, multifamily and select specialty properties.
Zumper's March report shows a median one-bedroom hit an all-time high of $1,400, or a 2.5 percent increase for the year.
Investors can justify per-unit pricing of more than $500,000 for older assets in coastal markets due to tight inventory and rising rental rates.
Companies exploring automation for some onsite jobs as they struggle with hiring needs, employee burnout.
It joins with the Abu Dhabi Investment Authority to seek value-add opportunities in targeted US markets.
The rise in video marketing is one way to embrace "the trends that won't go away."
"Having your community ranked in the top two to four spots on the Google results page is really the holy grail."
With home prices up 16% from a year ago, many Americans are searching for homes in more affordable areas.
Apartment marketers are learning how to use video, user-generated content and micro-influencers to drive interest in their communities.