Buildings now compete differently than they have before, says Linda Aronson, JLL's regional manager for property management for the New York Tri-State market
In the commercial real estate industry, both AR and VR technology is used to reflect the physicality of the space including photos of the space, a PDF of the floor plan, drone imagery or maybe even a CAD file.
Long-term sustainable demand and, as a result, resistance to market fluctuations creates a compelling investment opportunity at this current stage of the cycle.